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Learning More About Certified Diamonds

Certified diamonds come in all shapes and sizes. When shopping online, it is important to keep several factors in mind. Jewelry may look stunning at first glance, but on closer inspection, might not be. Remember that the purchase of a stone, whether loose or in a setting is also an investment, and like any other investment, should be carefully planned and considered.

Certified diamonds are so named because they meet certain criteria established by the Gemological Institute of America (GIA) and/or the European Gemological Institute. (EGI) While criteria vary by institution, in general, all stones are judged on the following things:

Cut: The cut can have a significant effect on its value. Different cuts affect the brilliance, shape, and value of a stone, as well as the type of settings that it can be placed in.

Color: The color is a direct measure of its value. Yellow ones are considered to be the lowest quality, while clear, colorless ones are typically the most valuable.

Clarity: The cut as well as the number of flaws that it contains determine the clarity, or brilliance of a stone. Tiny, sometimes microscopic cracks and other flaws can dull the brilliance of a stone and also weaken it.

Carat: The weight is measured in carats, equal to approximately one fifth of a gram. The more carats it contains, the more valuable it is.

Purchasing certified diamonds is the best way to ensure that you are purchasing quality. Be sure to browse our wide selection of certified loose and set stones today, and check back frequently to view our ever-growing inventory.

 

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"Hi Gerry,
The yellow radiant cut clarity enhanced diamond is magnificent. Looks flawless. Best of all is my wife loves it. Your customer service is amazing and very rare these days. Thank you very much, you made our Easter weekend :)"

Jonathan W
Austin, TX